We often find our clients have similar questions, so we’ve attempted to address them below. If you still have something you want to ask us just get in touch!

Am I expected to know exactly what I want?

No, not at all. We understand that sometimes the need for a video is clear, however exact content of the video and its style are not clear at all. We recognise this and it is completely normal. We have systems and processes in place to help us understand you, your audience and what you need to say. Then together with our creative team, you will be invited to explore different options for your video. It is all part of the pre-production planning and we never rush this important idea development stage.

We understand that corporate videos exist to carry a message and we believe the most beautiful video is a complete failure if it doesn’t achieve its objective. We promise to give your project the time it requires to develop into video product which genuinely turns heads.

How long will the process take?

This really depends on your project. A promotional Video production can take just a single day to produce. In the past we have deployed a production team to location in the morning, edited their footage in the afternoon and delivered the finished film to the client by the evening.

Bigger projects take more time but aren’t necessarily more complicated. Pre-production is always the most important part of a production and be the most time-consuming element.

We always look for the most efficient way of producing the best-quality film for our clients.

How much does a video cost?

It is very difficult to give a guide price to produce video, as there are so many variables to be able to give an accurate estimate. However, we typically tell people that corporate video services will cost approximately SGD 1000 per minute of finished film.

 

Can you arrange voice talent?

Yes we can!  A voiceover is terribly important and the choice of voice artist can make or break a production. Almost every video we produce requires a guiding voice and we work with many different voice artists to enable our clients to hear a good range of options and to have the freedom to choose the voice they believe fits best with their brand.

 

How can we know the video will achieve objectives?

We understand that a vide has a job to do and it must communicate clearly. We spend a healthy amount of time developing a video concept from the outset. Necessary research is undertaken, audience is considered and understood, your competitors video presentations are carefully studied and  your brand guidelines are digested.

Everything is taken into account to ensure the style of video we produce for you is the as effective as it can be. This allows any additional editing to be undertaken prior to the release of the video, ensuring key messages are loud and clear.

Is it possible to update the video in the future?

This is quite common and we always ensure a project is constructed in a way which ensures it is easy to update at a future date.

Our digital video production workflow enables us to chop, change and adapt a video, no matter how much time has passed. We promise to keep editable project files for your project and you can have copies of these too.

What happens to unused footage?

The footage always belongs to you. You are its rightful owner and once a project comes to a close, we will pass all of the used and unused footage to you on an external hard drive. All that we ask is that you cover the cost of the drive or supply one yourself.

There is always what we call ‘spill over’ when filming, which is footage which remains unused. Because of this, be mindful that you will quite possibly have enough raw video footage to produce other different videos, which can be edited together from the rushes.